The 2019 Consumer Electronics Show (CES) officially kicked off in Las Vegas on Tuesday, and devices with 5G connectivity are stealing the show.
The annual conference, which is taking place January 8-11, showcases the latest mobile and connected technology from more than 4,500 exhibiting companies. CES is an important event for developers and manufacturers because it provides a peek at technological shifts.
Consumers Are Interested in Subscriptions for Connected Devices
Business Insider Intelligence
Devices with 5G connectivity were the chief focus at the conference this year, with Qualcomm and Intel making announcements that are poised to transform various industries.
Qualcomm’s chipsets will spearhead the first wave of 5G smartphones. Qualcomm expects its new Snapdragon 855 mobile platform and X50 5G cellular modem to power more than 30 5G devices, mostly smartphones, in 2019. The addition of 5G connectivity will provide considerable improvements to handsets, from more secure fingerprint scanning to faster AI-driven tasks, encouraging more users to upgrade.
Car manufacturers demoed Qualcomm’s 9150 C-V2X chipset, which set the future for connected cars with 5G. Automakers including Audi, Ford, and Ducati staged how the chipset, which will run on 4G and 5G networks, can be leveraged to enable vehicle-to-vehicle communications. Ford, for instance, plans to use the tech in all US models starting in 2022. Qualcomm’s chipset presents cellular carriers with an opportunity to add connected car subscriptions, which consumers are highly interested in paying for despite their lack of widespread availability. For instance, just 30% of consumers own a connected car, but nearly half (49%) are interested in paying a monthly subscription for a connected car, according to Business Insider Intelligence’s Telecom Competitive Edge report (enterprise only).
Intel will facilitate the shift to 5G-powered laptops. Intel lifted the lid on a new initiative, dubbed Project Athena, that aims to open the door to a new class of advanced laptops with 5G connectivity and AI capabilities. The company is developing a roadmap for PC makers including Microsoft, Google, Lenovo, Dell, and Samsung to bring Project Athena devices to market in the second half of this year. Integrated 5G connectivity will provide wireless carriers with an additional opportunity to diversify revenue streams and expand wireless subscriber bases.
In 1996 I gave a presentation at a conference in Canada on Intelligent Vehicle Highway Systems. In my slide presentation, I showed how vehicles would be integrated into the digital grid, the internet. When I predicted that in the near the future cars would have an IP address, there was a lot of snickering and laughter in the audience. Only later it occurred to me I had been laughed off the stage. Today 30% of consumers own a connected vehicle and soon with G5 built in it will become a standard feature. Too bad many citizens living in rural communities will not be able to take advantage of this connectivity until they drive to an urban location with 5G.